The Visibility System: Easy SEO + GEO + AEO for Founders & Leaders to Get Found on ChatGPT and Other AI Platforms

The Visibility System is a 9-module course that teaches founders and business leaders how to use AI SEO optimization, GEO, and strategic content to attract clients consistently, without daily posting or costly ads.

Module Outline

Module 1 – AI SEO Optimization & Online Visibility in 2025: Core Concepts

  • Easy SEO Fundamentals for Leaders
  • What is GEO (Generative Engine Optimization)?
  • What is AEO?
  • Introduction to LLMs
  • How SEO and GEO work together
  • Differences between AEO and GEO
  • Understanding the Differences Between LLM SEO, GEO, and AEO

Module 2 – Building Your Digital Authority

  • Strengthening your brand presence (LinkedIn + website essentials)
  • Leveraging Google EEAT to build trust and authority
  • Turning data insights into strategic decisions
  • Setting clear, measurable growth goals that align with your vision

Module 3 – Before You Publish: Make Sure AI Can Discover Your Website

  • How AI and search engines crawl and index content
  • Why your website’s robots.txt file is key for SEO, AI discoverability, and GEO
  • Introduction to llms.txt. What it is and why it matters for AI discoverability
  • Simple checks to ensure AI tools like ChatGPT can “see” your content

Module 4 – How to Get LLMs to Recommend Your Business

  • Understanding LLM SEO
  • Essential Visibility Tools
  • Decoding Google AI Overviews & SGE (Search Generative Experience)
  • How AI Discovers Your Website
  • Optimizing for Generative Search Engines
  • Creating GEO-Ready Content. Practical examples
  • Avoiding AI Pitfalls. Common mistakes that damage visibility and how to prevent them
  • Winning Case Studies. Real examples of businesses getting recommended on ChatGPT, Perplexity, and other AI platforms

Module 5 – Top Platforms for Building Online Authority (Ranked by Importance and Reach)

  • YouTube: Your Visual Visibility Hub
  • Reddit: Authentic Community Engagement
  • LinkedIn: The Professional Authority Platform
  • Strategic Platform Selection

Module 6 – Preparing for Google AI Mode: What You Need to Know

  • What is Google AI Mode?
  • How it’s transforming SEO in markets where it’s live (e.g., US, UK)
  • How Google AI Mode impacts search results and AI discoverability today
  • Google AI Mode is coming to Canada and how to stay informed
  • Practical recommendations to future-proof your SEO and content strategy ahead of its launch in Canada

Module 7 – Mastering Structured Data & Rich Snippets for SEO Success

  • Introduction to structured data and rich snippets: What they are and why they boost visibility
  • Timeline expectations: How long rich snippets take to appear in search results
  • Using structured data markup helpers: tools to simplify implementation
  • Verifying and fixing your structured data using Google’s testing tools with AI assistance

Module 8 – Knowledge Check: Key Concepts Review

Module 9 – Scaling and Measuring Your Visibility

  • Tracking performance without overwhelm
  • Quick wins for ongoing growth
  • Building your 90-day visibility action plan

Investment in Your Visibility

$318

This is a guided, hands-on course where I’ll walk you through each step 1-on-1, applying the concepts directly to your business or idea in real time. The full experience takes about 3–4 hours, including your guided application.